CPCInsider

B2B acquisition case study: 13.61x ROAS

A focused paid acquisition system connected campaign spend to purchases and conversion volume.

Selected result

$3.76K ad spend

$51.2K tracked sales

801 conversions

13.61x verified ROAS

The challenge

Increase sales volume while protecting acquisition efficiency.

What we changed

  • Aligned campaigns to commercial intent
  • Improved conversion paths and offer clarity
  • Used performance data to concentrate spend